Introduction to Paid Social


Build a foundation of Paid Social knowledge with our introductory session designed to teach you all about the basic principles of social media advertising.

Course Agenda


What is Paid Social?
An introduction to paid social channels, why and how they’re used and the difference between them.

Account structure
Where campaigns, ad sets and adverts fit within an overarching account structure.

Creatives
Discover the importance of creatives and learn best practices when it comes to creative optimisation.

Audience Research
Learn how to conduct thorough and effective Audience Research to find the right people at the right time.

Bids & Budgets
How bidding works and how to set budgets allowing you to launch you campaigns on Facebook Ads.

Measuring Success
We’ll look at conversion tracking and attribution to make sure you can properly measure the impact of your advertising.

Your Trainers


Our courses are created and delivered by true biddable experts. As Biddable Team Leads they are managing real life accounts everyday across many different verticals with many years of hands on experience under their belts.

In such a fast paced industry, this real-world experience is essential to ensure you’re learning about the very latest features and best practices.

Booking Info


Price: £199 + VAT

Location: Delivered remotely via Video Conference

Date: 29th May 2020

Time: 9:30am to 12:30pm

Can’t make this date? Contact us for more dates

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Our other courses


Introduction to Paid Search

Weds, 27 May 2020
9:30am to 12:30pm

Find out more

Advanced Paid Search

Thurs, 28 May 2020
9:30am to 12:30pm

Find out more

Introduction to Paid Social

Fri, 29 May 2020
9:30am to 12:30pm

Find out more

What Our Clients Say


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Why Choose Us?

  • We treat your budgets as if they were our own and focus on making you money.
  • 100% reporting transparency. Every penny we spend is fully accounted for.
  • Our PPC pros have over 10 years of experience managing and optimising campaigns.
  • Straightforward and transparent fees with no hidden extras or mark-ups.

BIDDABLE REVIEW

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Paid SearchPaid SocialDisplayProgrammatic


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