Leveraging Automation & Machine Learning for PPC success

Katté & Co presents a special webinar hosted in partnership with Google to share the latest strategies to get the best results from automation and machine learning.



Automation and machine learning can be a daunting arena, but it needn’t be. If you’ve been considering Smart Bidding or have even tried it with no success then this webinar is for you. With help from Google themselves we’ll take you through the strategies you can implement to get the most from Smart Bidding.

What we’ll cover on the webinar:

  • What is Smart Bidding?
  • What are its benefits?
  • What are the common pitfalls to avoid?
  • How to succeed with Smart Bidding
  • Examples of success
  • Q & A


Tom Katté
Managing Director
Katté & Co

Finn McDuffie
Agency Development Manager

Jack Giddens
Head of Biddable
Katté & Co


Date: 2nd July, 2020

Time: 11:30am BST

Duration: approx 30 mins plus Q&A

Can’t make this date? Sign up to hear about the next one.

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The 2020 ultimate guide to Smart Bidding

Debunking the 'black box' misconception, 6 x actionable strategies to truly leverage the power of machine learning and much more!

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